Events Team Lead

Posted 3.18.24
London, ENG


At Gymshark, our mission is to Unite the Conditioning Community. We do this by bringing together the Gymshark family – whether it be through a love of conditioning, wearing our product, following our Athletes or viewing content across our various social platforms.

In October 2022, the 10th year of our existence, we opened our very first Retail Store – a Flagship on London’s prestigious Regent St. A permanent space in which our community can meet, shop, and work out. Our store is an experience totally unique to Gymshark, and not your typical retail environment. It’s all about experience first, and retail second. A creative and flexible space, where everyone can feel at home, meet friends, make new ones, or just hang out. A place where URL meets IRL.

To thrive in this role, you must be passionate about the brand and our mission.  You must inspire, guide and encourage the team to create a great experience for all who visit. 


  • Ideating, planning, project managing and executing in-store events
  • Working closely with the HQ team to ensure in-store events are communicated to all functions
  • Taking lead on multiple in-store event projects and delivering first class execution, coordinating both internal and external teams from concept stage through to execution
  • Keeping up to date with competitor activations and trends to make sure we are keeping ahead and appeal to the right target audience
  • Delivering strategic projects within the budget guidelines set by Events Manager
  • Identifying opportunities through collaboration and activations ensuring
  • Gymshark Regent Street remains culturally relevant globally, unlocking new diverse audiences
  • Networking with local communities and bringing their audiences in to the store
  • Covering managerial duties when Senior Team Lead is away
  • Motivate, challenge and coach Junior Event Specialists
  • Manage and delegate Event Specialists and Team Member’s workload
  • Being an advocate of Gymshark culture and encouraging team to do the same
  • Belonging means everything to us. Making sure our Flagship store brings our values to life and holds diversity and inclusion at the heart
  • Co-ordinate the execution of Gymshark Regent Street’s daily event schedule, proactively managing queues in a fun and engaging way
  • Tracking and reporting performance data from each event
  • Briefing creative assets to creative functions


  • Experience in planning events from start to finish
  • Experience working with agencies and partners
  • Experience in project management
  • Experience leading a team
  • People first mindset
  • Well-connected in the industry and great awareness of relevant communities surrounding the store
  • Comfortable working in a high pressure, fast paced environment
  • Available to work flexible hours, including weekends to cover events where necessary
  • Excellent negotiator
  • Budget management
  • Team Player
  • Passionate about events and consumer experiences
  • Communications skills with the ability to present and sell concepts/ ideas
  • Agency experience
  • Willing to challenge and be challenged
  • Willingness to give and receive effective feedback


  • BE HUMAN: Accessible, inclusive & humble 
  • GIVE A SHIT: Conscious, caring & proactive 
  • DO THE RIGHT THING: Honest, trustworthy & genuine 
  • FIND THE GYMSHARK WAY: Ambitious, agile & disruptive 

In order to comply with PCI-DSS standards (Payment Card Industry Data Security Standards) which governs how we handle, store and access payment data, this position is subject to satisfactory results from necessary pre-employment checks, including a basic DBS check. This will be conducted at offer stage and covers unspent convictions only. In all cases we’ll always speak to you first and no offers will be automatically withdrawn. 


At Gymshark we believe in the importance of investing in our employees through their physical, mental, and financial health along with being able to provide some fun and inclusive perks along the way. 

🏖 33 days holidays (including Bank Holidays) + your birthday  
💰 Employer pension contributions up to 7% 
🏋️‍♀️ Contribution to a gym membership  
🦈 50% Gymshark Discount 
🥇 Financial, Physical and Mental Wellbeing Support 
🤒 Paid time off when you’re physically and mentally unwell 
🧸 Generous Family Leave package – we support you extending your family 
💰 Bonus potential 

Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email

Sharing the same values and beliefs make us who we are – visionaries. You will be the type of person that always looks to be accessible, inclusive, and humble (Be Human). You are conscious of the world we live in, caring for those around us and are proactive to create positive change (Give a S**t). You are honest, trustworthy, and genuine (Do the Right Thing). You are ambitious, agile and have a disruptive approach (Find the Gymshark Way).  You understand that to go further, we go together (Put Family First) 

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