Creative Strategy Manager

Posted 5.23.24
Location
New York, NY

About Us

At Thesis, we believe that everyone has the capacity to unlock their brain’s full potential. In a world where technology is outpacing human evolution, it’s become more difficult to keep pace with the constant stimuli of the world we live in. The result? People are struggling to be present in every part of their lives. That’s why we’re building an ecosystem that helps people reclaim their focus, starting with nootropic blends to support every kind of brain.

Thesis helps people find the right nootropic blends for their brain chemistry—made from the highest quality, high potency and bioavailable blends at clinically studied dosages—to achieve their goals by boosting brain function and enhancing mental clarity. Thesis has already attracted significant attention, with over $14M raised in venture capital, endorsements from notable healthcare experts and athletes, and is advised by leading neuroscientists from Yale, Penn, and MIT. 

As we continue to grow, we’re looking for exceptional people to join us in revolutionizing cognitive enhancement. If you’re ready to contribute to a pioneering movement that promises personal growth and industry leadership, we invite you to explore a career with us at Thesis.

About The Role

As a Creative Strategy Manager, you will interface between our Creative and Growth Marketing teams to drive our creative operating system across Meta, Google, TikTok and new marketing channels for Thesis and Stasis. You’ll collaborate to report on results, ensure rigorous and insightful testing, and manage week-to-week and month-to-month strategies and team cohesion. Your role involves idea generation, transforming concepts into actionable briefs, competitive research, iteration, copywriting, and script development. You’ll leverage data and insights to optimize creative campaigns, and your attention to detail will help us maintain brand consistency and regulatory compliance across all touchpoints.

How You’ll Make an Impact:

  • Find Opportunities for Growth: Report on results and ensure proper testing structure for our paid advertising efforts and beyond. Adapt creative strategy in relation to business needs.
  • Build with the Creative Team: Conduct idea generation meetings, extract best ideas, and translate them into actionable briefs. Ensure that final briefs are prioritized by impact and converted to a final product as quickly as possible.
  • Manage Strategy: Develop and manage weekly and monthly strategies, focusing on competitive research, iteration, hooks, value propositions, visuals, and script development with the goal of making a positive impact to performance.
  • Research & Develop Processes: Work with marketing teams to surface research and develop processes to turn insights into creative requests.
  • Optimize Creative Elements: Use data and insights to continuously refine, test, and learn, though our paid campaigns.
  • Ensure Brand Consistency and Regulatory Compliance: Maintain adherence to brand guidelines across all marketing touchpoints.
  • Drive Innovation: Stay updated on industry trends and emerging technologies to inform and innovate creative strategies.

This role requires a proactive individual with a strong analytical mindset, exceptional communication skills, and the ability to thrive in a fast-paced, collaborative environment.

We’re Excited About Your:

  • 3+ years of experience in creative performance marketing, with a proven track record of successful campaigns on Meta and other paid social platforms.
  • Strong analytical skills for data manipulation and uncovering insights, including building dashboards and reporting frameworks. You’re likely very familiar and comfortable with Excel, Google Sheets, and tools like Airtable.
  • Excellent communication and low-ego collaboration. You’re skilled at facilitating productive brainstorms, prompting groups to expose and clarify thinking, helping people feel heard, and gaining buy-in from your teammates. You have experience translating raw ideas into actionable briefs that inspire creative teams and drive tangible business outcomes.
  • Proficiency in competitive research, iteration, copywriting, and script development.
  • Familiarity with competitive intelligence and paid social tools such as Motion, Foreplay.co, Atria, and more.
  • Excitement and willingness to experiment with new applications of AI in the creative process.
  • Nice to have:
    • SQL & Python skills.
    • Systems thinker with the ability to build and accelerate workflows.

Pay Transparency: 

We can’t quantify everything we think you’ll love about working at Thesis, from the exciting projects you’ll work on, to the smart and humble team you’ll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes comprehensive benefits and equity. The base salary hiring range for this position is $110,000 – $130,000, but the final compensation offer will ultimately be based on the candidate’s location, skill level and experience.

Pay Transparency
$110,000$130,000 USD

A Few of Our Perks and Benefits:

  • 💵 Competitive compensation with an exceptionally generous equity package
  • 🩺 Competitive Health, dental, and vision plans (including a 100% covered premium plan for all 3!)
  • 🚆 HSA, FSA and pre-tax commuter benefits for parking and transit
  • 🚀 Ancillary benefits through Talkspace, One Medical, Kindbody, Teladoc, Classpass and more!
  • 📈 401k to help you plan for the future
  • 🏖 Flexible PTO because we respect the need for work/life harmony
  • 🏋️ $100 monthly wellness stipend for your wellbeing (e.g. massage, cryotherapy, psychedelic therapy, etc.)
  • 💊 Unlimited (yes, unlimited) Thesis nootropics
  • 🎓A strong emphasis on promoting from within and personal development
  • 🐕 A dog-friendly office located in the heart of Flatiron steps from Union Square and Madison Square Park
  • 🌎 International work week
  • 🏢 Hybrid work model

Our Values:

  • Meet Your Potential: At Thesis, we create opportunities for personal and professional growth. We reward hard work, dedication, and an entrepreneurial spirit. We believe in open and honest feedback to help us continually learn and improve. In return, we are committed to providing the resources, support, and guidance for our team to achieve their ambitions and meet their potential. 
  • Own Outcomes: We are driven by achieving meaningful results, both for our customers and our business. We’re proactive, conscientious, and take responsibility equally in times of triumph and challenge. We also operate with a sense of urgency because we want to seize the opportunity to create a new category and bring nootropics to everyone who needs them.
  • Lead with Science and Data: We are obsessed with data to understand our impact, and always seek the truth through objective metrics that help us make informed decisions. Science and evidence underpin everything we do, from product formulation to marketing claims. We’re committed to making the highest quality nootropics on the market and measuring our efficacy.
  • Create Exceptional Experiences: We are committed to creating a work environment that fosters a unique culture and deep sense of belonging. We create exceptional experiences by showing up for each other, giving each other the benefit of the doubt, and building an inclusive and warm environment—in and outside of the office. We’re equally committed to showing up for our customers by delivering a thoughtful and impactful experience for anyone who tries one of our products.
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