Product Manager

Posted 11.21.22
Location
New York, NY
Blueland is revolutionizing conventional cleaning and personal care products to eliminate the need for single-use plastic packaging, while prioritizing the planet and people. We believe that we should be able to have a clean home without sacrificing a clean planet and that sustainable choices should be effective, convenient, and affordable. We also believe that businesses need to be reconstructed to consider all stakeholders, not just profit. We are a science-driven company with a pipeline of proprietary products that started with our cleaning sprays and hand soap (we hold over 40 patents and patents pending worldwide). To date, we’ve already helped divert more than 1 billion single-use plastic bottles from landfills and waterways. We were the 2nd fastest growing direct-to-consumer in 2020, and have built an engaged, passionate community of over 350K Instagram followers. We’re proud to be B Corporation Certified – recognized for meeting the highest standards of verified social and environmental performance, transparency, and accountability. We’re also Climate Neutral Certified along with many other certifications that help hold us accountable on our commitments to optimize our products for environmental and human health. Blueland was featured on the Season 11 premiere of Shark Tank, securing an investment by Kevin O’Leary. Blueland is well-funded by top tier venture capital firms as well as notable investors including Gwyneth Paltrow, Justin Timberlake and founders of Sweetgreen, Thrive Market, Honest Company, Rent the Runway, and Bonobos. We’ve been featured across top tier outlets such as the New York Times, Fast Company, TechCrunch, VOGUE, Wall Street Journal, Inc., and more.
The Role
We are seeking a strategic and data-driven Product Manager to bring our product vision and website to life. You’ll help drive forward our company mission and growth by helping manage launches, feature development, and product assortment on our web experience. You will join our Growth Marketing team reporting to our Digital Lead and partner closely with teammates across Engineering, Growth Marketing, Data, and Creative.
Responsibilities:
  • Collaborate with Digital Lead to help, maintain, and manage a Digital Product Roadmap
  • Identify and put together documentation for requirements and user stories for new product features
  • Manage sprint processes and ceremonies, including creating tickets, leading standups, monitoring progress, and managing retrospectives
  • Conduct research and consumer insight studies to help inform user needs, problem statements, and new feature opportunities for our site experience
  • Research competitors and market trends to understand best practices and additional optimization opportunities
  • Drive the success of digital projects from preliminary ideation to launch and post-launch optimizations
  • Run A/B tests on our site to drive learnings on optimizing site experience and conversion flow
  • Work closely with Design and Engineering to manage the workflow of projects, including reviewing designs, identifying acceptance criteria, and conducting QA
  • Partner cross functionally with Growth, Customer Experience, Operations, Brand, Innovation and Retail teams on projects and to understand digital needs across the organization
  • Manage the bug process by reviewing submissions, troubleshooting and securing Engineering support as needed to ensure the timely resolutions for urgent issues that the team needs to address
  • Manage and maintain site content and product information for product updates, launches, and feature rollouts
Qualifications:
  • Minimum 2 years of experience in product management roles
  • Digital eCommerce product experience (Shopify preferred) in an agile and iterative development environment. Bonus if experience in headless commerce
  • Knowledge of sprint management tools like Wrike or JIRA for partnering with developers
  • Familiarity working in a custom CMS environment (eg. Contentful, Sanity)
  • An ability to thrive in ambiguity and work independently, quickly and reliably in an agile environment with cross-functional partners to deliver desktop and mobile web experiences
  • Quick to make data-driven decisions that inform the design of the user experience. Familiarity with web analytics tools (Google Analytics, Amplitude, Hotjar, Clarity, etc.) is required and experience in business intelligence tools is preferred (Looker, Tableau, etc.)
  • A passion for user testing and experience with A/B and user testing platforms (eg. Optimizely, VWO, Convert, Usertesting)
  • You are detail-oriented with strong organizational and communication skills
  • Nice-to-have’s: DTC and subscription experience (ReCharge is a plus), knowledge of prototyping tools like Invision and Figma, familiarity with analytics and tracking setup through Google Tag Manager
Breaking down the business of fitness and wellness.

Every Tuesday, we send a free newsletter filled with industry news and analysis. Sign up to get:

  • 180+ news and trend reports
  • 130+ podcasts with top founders and investors
  • Investor Directory — featuring 100+ health & fitness investors

    No thanks.