Head of Care Delivery

About Kickoff

Kickoff is redefining fitness and preventive healthcare.

We’re the first platform to offer personal training and nutrition coaching covered by health insurance. Over the past year, we’ve grown 10x, and we’re just getting started.

Our mission is to give everyone the support they need to live a dramatically healthier, happier, longer life. We drive unparalleled outcomes by combining a human-first, compassionate approach with self-improving AI behind the scenes that guides ever more effective care.

We’re looking for an exceptional Head of Care Delivery to help build the future of healthcare.

The Role

The Head of Care Delivery will be responsible for leading our growing team of 1,000 dual-certified registered dietitian certified personal trainers and our Coach Success team to deliver the best possible client and coach experience.

You’ll drive a life-changing experience for every client that keeps them coming back and generates amazing health outcomes. At the same time, you’ll build the most delightful job for registered dietitians in the world.

You’ll design the systems that help our coaches excel: How we select them, reward performance, develop their skills, support them, and deliver consistent care during and between sessions. You’ll also help shape the product and technology that make that care possible.

As a senior leader in the company, you’ll also play a key role in company strategy at the highest levels.

What You’ll Do

• Improve client experience and outcomes. Understand what helps clients make progress and what causes them to disengage. Turn client feedback, coach insights, and cohort analysis into improvements that increase retention, satisfaction, and health outcomes.
• Turn evidence into excellent everyday care. Work with our Clinical Board to refine care protocols and translate them into practical training, workflows, and quality reviews. Help coaches apply those standards consistently in sessions and between them.
• Lead the team that helps coaches thrive. Manage and support our Head Coach and Coach Success team to deliver an experience that makes great coaches want to build their careers at Kickoff.
• Design incentives that reward excellent care. Build compensation, client allocation, career progression, and recognition systems that align coach success with client results.
• Set a high bar for coach quality. Strengthen vetting, trial evaluation, and ongoing performance management. Give coaches clear expectations, useful feedback, and meaningful accountability for the experience they deliver.
• Shape products that make care better. Turn client and coach needs into clear opportunities for Product. Help design and test improvements, lead their adoption, and measure whether they make care easier to deliver and more effective.
• Use data and AI to continuously improve. Build practical systems for measuring outcomes, testing ideas, and learning from results. Use AI and automation to improve training, quality review, and support while preserving the human relationships at the heart of Kickoff.

What We’re Looking For

• A record of improving user experience in a complex service business. You’ve owned important, ambiguous problems in a growing (ideally tech-enabled) services business and can point to measurable improvements in retention, service quality, customer experience, or health outcomes.
• Strong people leadership. You’ve led teams and developed managers. You set clear priorities, give direct feedback, make thoughtful performance decisions, and build trust with the people doing the work.
• Experience designing incentives and performance management systems that drive results. You’ve designed or improved hiring criteria, incentives, performance management, training, or workforce operations, and understand how those choices affect both practitioners and customers.
• Exceptional analytical ability. You can build a model, work directly with data, interpret cohorts and experiments, and turn findings into action. You know when a metric is useful and when it needs closer investigation.
• Training, learning, & development experience. You’ve trained workforces to excel.
• Understanding of how to level up people with software and AI. You’ve worked with Product and Engineering to improve service delivery. You stay involved through implementation, adoption, and evaluation.
• Humility, ownership, leadership, and curiosity. No task is too big or too small for you. You move comfortably between strategy and detail, learn quickly, and act decisively with incomplete information. You combine high standards with empathy and a willingness to change your mind.

Nice to Haves

• Leadership in digital health, virtual care, nutrition, fitness, wellness, or behavior-change programs.
• You live and breathe wellness. You’re a biohacker or deeply engaged wellness practitioner who actively learns about exercise, nutrition, sleep, recovery, and behavior change. You can teach our team, critically assess evidence, and see possibilities for helping people that others miss.
• Hiring, selling, and onboarding experience in scaling a provider network, distributed workforce, marketplace, or another business where human service quality drives customer outcomes.

What Success Looks Like

Clients stay longer, make meaningful progress toward better health, and recommend Kickoff to others. Client retention, health outcomes, and NPS improve, backed by credible measurement.

Coaches understand what excellent care looks like, have the skills and support to deliver it, and feel rewarded and valued for doing it well. Coach NPS and retention improve, and new coaches become ready to serve clients faster.

Your team delivers consistently, learns from results, and takes increasing ownership. The systems you build allow Kickoff to serve many more clients while strengthening the personal relationships that make our model work.

Why Kickoff

You can help make high-quality, personalized preventive care accessible to millions of people. We have strong demand, a rapidly growing coach network, and a model that brings human coaching and technology together.

You’ll have the ownership to improve a central part of the business, a team to help you do it, and the opportunity to shape company strategy. The work you do will show up in real people’s lives: the habits they build, the progress they make, and the support they receive to keep going.