A successful Product Lead owns the product strategy and establishes the overall product culture within their vertical. They work closely with the SVP Product,Chief Product Officer and their peers to align their vertical product strategy with the broader company goals.
They work with their Product team within the boutique fitness vertical to ensure the brand roadmaps reflect the vertical product strategy and that delivery will positively drive towards quarterly and annual metrics for the vertical.
They are acutely aware of the metrics their product teams are aiming to influence and how those metrics support the broader Xplor business.
This person maintains key internal relationships with market leads, operations leads, and sales leads to ensure communication and alignment are established. A successful Product Lead maintains relationships with key clients and has regular check-ins with them to understand how the market and their business is evolving.
They have developed a keen understanding of the fitness industry, the trends, the key players, and specifically their core competitors. Additionally they should be focused on establishing a strong product team, product culture, and ensuring the continuous development of their product peers.
They should ensure product delivery through the product culture they have created.
